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 Experience
Our foundation comes from designing complex and information rich sites in the portal world. At a time when many web designers were taking their first classes in design schools, our team was working in the trenches at Infoseek (now Go.com), defining the search engine marketplace and usability frameworks that are now industry standards. Our work has always been calibrated by real-time user data, profitability metrics and community feedback.
As a result, our internet solutions are business focused, user-centered, efficient and elegant. The following examples demonstrate the Xenogene team's bottom line business results for the some of companies we have had the pleasure to serve.
We have built
• eCommerce applications such as online stores, auctions, and online wallets
• Community applications like message boards, chat and email
• Portals with search and directory, topic guides and daily content
• Customer Relationship Management applications
• Content sites for news, sports, banking and automotive audiences
Measurable Business Results
• Design of eCompany.com (now Business 2.0) led to 1 million page views per month in under one year
• Design of FreedomPay.com secured business partnerships with PepsiCo and McDonalds corporation
• Xoom.com's revenue grew 37% in the quarter immediately following Xenogene's redesign of the site, and membership reached 8 million users
• Design for the Go.com Automotive Center increased traffic from 900,000 page views per month to over 4 million and increased partner and ad revenue from $75,000 per month to almost $500,000
• Re-design of the Infoseek sports page increased overall site traffic by 60% in less than two months without the use of special promotions
For more on our business value see Case Studies.
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